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Elizabeth Medellin Cornejo

COLOMBIA - Transport

Elizabeth Medellin Cornejo

CEO, Logística Mundial de Carga (LMC)

Bio

Elizabeth Medellin Cornejo has over 25 years of experience in international business, with studies in business administration at La Salle University with certificate programs of international business at Jorge Tadeo Lozano University. She is the CEO & Manager of Logística Mundial de Carga (LMC).

"LMC, with its network of independent agents LILAC, was founded in 2013 as an international logistics operator."
What inspired you to embark on this business journey, and what were some of the biggest challenges in growing the company?

LMC, with its network of independent agents LILAC, was founded in 2013 as an international logistics operator. Despite the presence of many companies in the industry sector, the logistics services that were provided did not align or meet the specific needs of many companies. It was for this reason that LMC dedicated itself to designing logistics processes for each of its clients in a personalized way employing our specialized knowledge of international transport and their connections. It is not about bringing merchandise and packages; it is about a focus on a reliable experience where clients are appraised of every step, their products arrive properly, and their eventual satisfaction. The biggest challenge in the growth and sustainability of our company was the arrival of foreign investment companies in the sector over the years. Being highly recognized, they are one of the first options that clients typically consider, leaving national companies at a disadvantage.

What measures you have taken to prepare for the context of higher costs and volatility in the supply chain?

One of the most important factors for us is communication, with all the parties involved in the purchase and sale of merchandise and the distribution chain. We understand what each of the parties needs and take into account the interests of the parties so that we all work as one team. Costs and volatility are out of our control; however, what we can control are our customs processes and coordination of international shipments. One strategy is to anticipate and check with our work team in the destinations and ensure that the charges are appropriate, the merchandise transits in the best possible way, they have all the necessary documentation for customs at destination, and making sure that the transportation method used like air, sea or land are reliable.

How does the company incorporate sustainability and social responsibility into its operations?

In an effort to promote sustainable practices, we encourage our clients to make practical changes such as reusing certified wooden pallets for the transport and storage of their merchandise. We also suggest that other aspects such as labeling, packaging, and assembly of orders are completed by using biodegradable materials. We also look into areas such as reusing boxes or turning them over to give them a new look. We also aim to minimize printing and use of paper in our processes by using digital media for the communication and delivery of documents. These steps may seem small, but they can have a significant impact in the long term. All these are important to reduce emissions and operate with social responsibility. We recognize that the transition to greener practices is an important and challenging issue for our company, but it is crucial for the future of the planet.

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