TBY renews partnership with KAZNEX INVEST
Kazakhstan, February 13, 2015—International publisher of economic annual The Business Year (TBY) has renewed a strategic partnership agreement with KAZNEX INVEST, the national development institute that assists Kazakhstani enterprises to develop and promote local export and to attract foreign direct investment into the priority sectors of the national economy.
The MoU (Memorandum of Understanding) was signed in Astana between Borisbiy Zhangurazov, Chairman of KAZNEX INVEST, and TBY Country Manager for Kazakhstan Katya Koryakovtseva.
The agreement underlines the importance of The Business Year: Kazakhstan 2015 as a tool to promote and attract investment to the country. The publication will include insights from leading political and business figures to provide accurate information, objective analysis, and strategic advice on the main economic trends in Kazakhstan. KAZNEX INVEST will support TBY in data collection, research, and sector analysis.
This fruitful collaboration reconfirms the London-based international publication, The Business Year, as the most comprehensive review on Kazakhstan’s economy. The edition will reach over 87,000 readers worldwide in addition to highly circulated digital versions available via iPad, iPhone, and Android applications. Following the success of the Russian-language edition of The Business Year: Kazakhstan 2014, the publication will be available both in the English and Russian languages.
Katya Koryakovtseva emphasized the degree of interest that the Kazakhstani economy is garnering within the global investor community; “We are seeing a growing demand from our high-level readers for information on Kazakhstan. Thanks to the vision of “Nurly Zhol,” President Nazarbayev’s ambitious diversification program, combined with large-scale infrastructure projects related to the revival of the Silk Road and the development of real estate and construction sector, Kazakhstan is becoming one of the most sought-after investment destinations in the CIS region. Thanks to the support of KAZNEX INVEST, we are supplying this demand for intelligence and information through the first-person insights of the people driving the Kazakhstani economy.”
Commenting on the MoU signing, Borisbiy Zhangurazov said, “We are happy to cooperate with The Business Year; it’s a high-quality publication with a significant global distribution network. It will undoubtedly help us reach a broad and diversified business audience willing to invest in Kazakhstan. We will use the publication to raise the country’s business profile and to promote Kazakhstan’s image worldwide. KAZNEX INVEST and TBY have the same goal; raise the reputation of Kazakhstan in the international arena.”
After the signing ceremony, Edoardo Caccin, Country Editor for TBY Kazakhstan 2015, said, “throughout the course of TBY’s months-long research, we will conduct approximately 150 interviews and cover all major sectors of the national economy, including finance, energy, real estate and construction, transport, ICT, health and education, and tourism. Selected interviews are the backbone of TBY’s research, and up-do-date focus articles will provide the readers of the publication with all the relevant facts and information related to the most interesting projects, investments, and specific opportunities in Kazakhstan.”