Throughout this 116-page special report, we tell the story of the birth of a sector through the words of the figures who are busy trying to make it a success, including a number of foreign investors, heads of government authorities, and figures involved in the development of the well-known “gigaprojects” that are placing Saudi Arabia’s ambitions prominently into news feeds around the world. “Just the simple act of allowing public performance was the first drop of this big ripple effect,” said Ahmad M Alammary, a Saudi DJ better known locally as Baloo, the Chief Creative Officer of MDL-BEAST, an entertainment firm with deep roots in the music business. And it was a sentiment we heard throughout our time in the country. And now the starting gun has been fired, any-thing could happen.
Here is just a selection of the interviews contained:
The publication also features a range of articles and analysis, including:
About The Business Year
The Business Year is a global media group that has been providing investors, businesses, and governments with first-hand insights into the world’s most dynamic markets for over a decade. We conduct hundreds of interviews a week with top decision makers in the Middle East, Latin America, Central and Southeast Asia, Africa, and Europe. Our content is available in printed reports and across an array of digital platforms.
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